Thursday, April 24, 2014

'ANTI-AGING' CLAIMS OF BEAUTY PRODUCTS



Cosmetics industry veteran Andrea Robinson has published her new book: “Toss the Gloss: Beauty Tips, Tricks & Truths for Women 50+” which provides interesting insight into the cosmetics industry and the glamorous marketing of beauty products. Andrea worked behind the scenes for Revlon, L'Oreal for Ralph Lauren fragrances and Tom Ford Beauty, of which she was President. In the book, she is nipping slightly at the hands that fed her: revealing some standard but little-discussed industry practices like unnecessarily repackaging creams for different body parts and manufacturing both low- and high-end brands in the same factory.

Mrs. Robinson says she felt compelled to share the beauty wisdom she has accumulated with an oft-neglected demographic.“I get flooded with women saying, ‘I’m so confused,’ ” she said. “ ‘I don’t know where to go or what to do, and I know my skin has changed.’ ” Ms. Robinson highlights the fact that there is nothing like "anti-aging" in most of the cosmetics. It is, therefore, simply mislabeling of most of the beauty products.

Herbally Radiant has tested several natural organic beauty formulations and seen the amazing effect of many ingredients which do prevent appearance of lines and wrinkles, and create a rejuvenating effect on face and body skin. Many of these formulations are based on the expertise acquired after long experience of experimenting with different kinds of plants and herbs in different countries and continents where Herbally Radiant promoters spent many years.  By blending extracts of plants, herbs, flowers and minerals, Herbally Radiant products offer a unique, and most skin friendly, beauty care regime leading up to healthy beautiful  looks. There are different formulations for application on different kinds of skin types.

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