The recent market surveys
point to steady growth of Essential Oils market (EOs) - 200% growth since 2012
in US. It is expected to grow further as the younger population is also turning
to natural products because the EOs used in them are better replacement of the
harmful synthetic scents, and create calming effect.
The global EOs market is expected to reach $ 13.94
billion by 2024 according to Grand View Research because of increasing
awareness as well as willingness to buy organic and natural products. The increasing demand for flavors & fragrances from
various applications including personal care, home care, food & beverages,
aromatherapy, etc. has prompted the essential oils demand. Because EOs have a
great soothing and calming effect on the nervous system, and are also
beneficial in blood circulation stimulation, their demand from spa and
relaxation application segments is expected to record continuing growth.
The EOs market in US has grown by
nearly 200% since 2012, and the present size of $ 1.6 billion market is likely
to go up as 57% of the 13-34 age group have begun to follow the trend toward natural
health care, of which well-being and wellness are essential components. This
segment of consumers is reporting that they feel more stressed out, and need to
clear their minds. Most of the EOs have calming effect, besides many more
medicinal properties.
The benefits from the use of EOs can
be optimized with the advice of experts. Just going by DIY formulae that are
being put out on the internet might not be the ideal way. There are no
standards regulating the quality and purity of the EOs, and there are frequent
reports of adulteration, or impurity of EOs especially from the online
vendors. The consumers also need to study which are Essential Oils and
which are courier oils.
Herbally Radiant has been using only
the USDA certified natural ingredients and fine blends of Essential Oils. Most
of these formulations are mood balancing, and accelerate epidermal regeneration
to create more evenly toned skin.
The anti-aging formulations launched
by Herbally Radiant (RADIANT and REJUVENATING) seven years ago continue to
enjoy the trust of its customers as these effectively improve visible signs of
aging by improving skin hydration and elasticity, reducing the appearance of
over-pigmentation and skin inflammation. The fine blend of Essential Oils used
in these formulations play most vital part in revitalizing any skin.
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