Belinda Carli of Institute of
Personal Care Science writes in Cosmetics Design about an important aspect of
beauty formulations. It is the impact of
sensory ‘touch’ on human emotions. In beauty industry, many players have been
using ‘touch’ factor while formulating products that give pleasant feelings by
smell and by their applications on skin.
She has cited clinical evidence
supporting the view that a product can have a positive effect on emotion during
application. The latest trend that we see are: non-greasy oil gels, lipid based
serums with a gel like consistency without greasy residue; and luxury gliding
spread with soft touch to velvety effects depending on the sensory desires of
potential customers.
With long experiece, HerballyRadiant has already factored in the ‘touch’ factor in its formulations by using
a variety of Essential Oils, singly, or in combination with others, in order to
create the most soothing and relaxing feelings when applied on skin. As specializing in natural organic
formulations, made with USDA certified organic ingredients, Herbally Radiant
does not use any chemicals to create any soothing smell. And, years of experience in experimenting
with new formulations, especially the anti-aging products, the R&D team of
Herbally Radiant has, in fact, found that the Essential Oils do a far better
job when it comes to creating a wonderful sensation in the minds of customers.
The Essential Oils, in more than
90 varieties, are most skin-friendly ingredients and have amazing natural
ability to help skin balance, regulate, heal and restore its natural glow.
These oils penetrate skin via hair follicles and sweat glands, and get absorbed
in body fluids. The minute molecules are immediately absorbed into the blood
stream when inhaled as the elements oxygenate the blood. The tiny aromatic
molecules, entering through the cilia (the fine hairs lining the nose) to the
limbic system release endorphin, neurotransmitters and other ‘food-good’
chemicals. These control our moods, emotions, state of skin, heart rate, blood
pressure, breathing, stress levels and hormonal balance.
At Herbally Radiant we have been
stressing time and again that stress free mind is essential for good health as
well as for maintaining well hydrated, revitalized, wrinkle-free and shining
skin. The blend of Essential Oils mixed in our products have not only the much
desired aromatic effect, but these are also very effective in helping increase
circulation and promoting new cell growth while, at the same time, acting as antispasmodic,
analgesic, antibacterial, astringent and anti-inflammatory agents.
In Herbally Radiant products,
special care has been taken to choose the right blend of Essential Oils (EOs), with
most compatible base or carrier oil. The
special combination of EOs used in its anti-aging formulations produce long
lasting amazing results. The mixing of EOs and base oil is done in incremental
steps by trained persons.
After successfully testing Tea
Tree EO blend, Herbally Radiant has launched new range of Cleansers, Toners,
Serums and Scrubs under the CLEAN range, especially to address acne, black
spots, lines and many skin disorders. The special CLEAN range formulations have
already received good customer reviews. (Shipping is free).
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